Content Strategy and Production Content that is searched, quoted and turned into sales.

Our content strategy starts from the questions your customers actually ask, and we write the answers so that both Google and AI assistants such as ChatGPT, Gemini and Perplexity can understand them. Content built on clear definitions, FAQ blocks and sourced data becomes the foundation of your SEO and GEO work.

Guide: how to choose logistics softwareGEO
FAQ
  • Clear definition
  • Sourced data
  • FAQPage

Illustrative content draft

Content strategy

Content planned and produced to rank on Google, be quoted in AI answers and support sales.

Topic and question research

Search volume, intent, competitor content and the questions your sales team hears most, gathered into one list.

Writing for AI answers

A self-contained definition on every page, FAQ blocks and sourced figures, structured so AI assistants can quote them.

Guides, articles and service pages

Guides, comparisons and service page copy for buyers who are deciding, written in your industry’s language.

Case studies and technical content

Project stories, product documents and corporate presentation copy that show your expertise with evidence.

Video and animation

Short videos explaining products and processes, produced quickly and on-brand with Jointo, the animation studio we built ourselves.

Structured data and publishing

Published with FAQPage, Article and HowTo schema, internal links and fast pages, so content and code work together.

What you receive every month.

KPIs we track

  • Organic clicks
  • Citations in AI answers
  • Target keyword rank
  • Time on page
  • Leads from content
  • Video views
  1. 1
    Content strategy document

    A written plan covering audience, priority topics, content types and SEO and GEO goals together.

  2. 2
    Topic clusters and internal link map

    A map of pillar pages, supporting pages and FAQs, built into the structure of your site.

  3. 3
    Monthly calendar and copy

    A topic list for your approval and ready-to-publish content with schema.

  4. 4
    Monthly performance report

    Clicks, rankings, visibility in AI answers and leads, page by page.

Why a software team?

Digital marketing results are often decided on the website. When the team that writes the code also runs the ads, those problems do not wait for weeks.

Split setup

  • One firm builds the site, another runs the ads.
  • A slow page or broken form waits with a note to “ask your developer”.
  • Reports stop at clicks and likes.
  • Tracking tags are missing or duplicated.

  • One team builds the site, runs the ads and sets up tracking.
  • We fix technical problems directly in the code, without passing them on.
  • Reports go down to leads and sales; forms connect to your CRM.
  • We set up Tag Manager, GA4 and conversions properly and document them.

From analysis to the monthly report.

  1. Week 1

    Analysis

    We review your site, competitors, accounts and tracking, and prepare a free visibility report.

  2. Week 2

    Strategy

    Channels, goals and budget, plus a monthly task list and the KPIs we will track, agreed in writing.

  3. Weekly

    Execution

    Technical fixes, content, campaigns and posts go out according to plan.

  4. Monthly

    Measurement

    A report and a call: what worked, what did not, where budget moves next.

About this service.

Content strategy

What is a content strategy?

A content strategy is a written plan that sets which topics to cover, for whom, in which format and for what purpose. It replaces random posts with a publishing order tied to the buyer’s decision process and your sales goals.

What is GEO and how does it differ from SEO?

GEO (Generative Engine Optimisation) aims to have your content cited as a source in AI answers such as ChatGPT, Gemini, Perplexity and Google AI Overviews. SEO targets rankings in search results, GEO targets being quoted inside the answer; both rely on clear, structured and trustworthy content.

Do you write content with AI?

We use AI tools for research and drafting, but every text is written by an editor who knows the subject, with figures checked and sources cited. What Google and readers value is original knowledge and experience.

How much content do you produce each month?

The number depends on competition and goals; typically 4–8 in-depth pieces a month plus related short formats. The exact scope is set out in a written proposal after the initial analysis.

Request your free analysis.

Fill in the form and we will reply within one business day to plan a 30-minute introductory call.

You receive a written scope and budget proposal the same week.

Teknopark Ankara
Working remotely across Türkiye and Europe

Illustration of an introductory call, scope and schedule planning
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